How can i integrate a flag link from the flag module into my zen subtheme?

I have some code that will print out a flag here:

print flag_create_link('bookmarks', $node->nid);

I want to theme this so that it sits next to the node title, inline, but nothing I do make this work. If i try to put it around the title area in my node.tpl.php, it doesn't show up and I'm not sure that putting it in my page.tpl.php is a good idea. I only want this to show up for a certain content type.

Does anyone have any suggestions on how to do this?
Rebecca