Associating nodes with a view

Hi!

So i'm still pretty new to drupal, and i'm trying to set up some content types (most notably banners and CTAs) which i want to be able to configure to show up on certain nodes but not others.

I've managed to do this via nodereference and a view so far, but the problem is i have a few listings that i've built using views (for example, a latest news page that shows all of the news articles) and i'm having trouble assigning a banner or a cta to that view.

So i guess my question is, is this possible or am i attempting to accomplish something i can't? On the banner content type i have a list of pages and news articles which i can check on and off to show the banner on, and ideally i'd like the "Latest News" page to appear in that list like the other content types.

Any tips would be appreciated!