I operate a news website that relies on advertising sales to fund its operations. I've been rather disappointed in my readers, as the amount of clicks my advertisers receive is very very low compared to the amount of visits the website receives. I understand that this is typical in online advertising.
I would like to implement a strategy that requires readers to click on an ad that is overlayed on a node (article) in order to view the article. I would prefer to use a "lightbox" type method that would give the reader the option to click on one of two ads to make the overlay disappear.
I've seen similar methods on websites that require the user to "like" their publication on Facebook or "follow" them on Twitter to read a story.
Unfortunately, I can't remember one of the websites that I saw this on.
I found an example of a site which employs a similar deal to what I'm talking about, except it's with an e-mail newsletter signup rather than an ad. (theblaze.com) The overlay appears on the first story you click. Also, this site gives you the option to close the overlay without signing up. I don't want that option. I want to require the reader to click an ad.
A few additional details:
- Once the user clicks an ad, the overlay will remove itself giving them access to the node
- The system should log the user's IP address so that they only have to complete this task once within a 24-hr period
I've tried searching for a Drupal solution, but have come up empty.
Is anyone in the community familiar with a module that may accomplish this task? If there is not a module, could you provide some insight on how I might go about accomplishing such a task?