allow ad targeting based on CCK fields
| Project: | Advertisement |
| Version: | 6.x-2.x-dev |
| Component: | ad module |
| Category: | feature request |
| Priority: | normal |
| Assigned: | Unassigned |
| Status: | postponed |
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Hi
is there a way to build targetting depending on cck, I know adgoip is there(very cool by the way)
what about cck or profile field? why cck? because:
it will increase targeting especially when you have community oriented site. example let say on your user profile you put option where people can put their interest example soccer
then on ad manager when someone open an ad, he can choose to target that keyword interest (another functionality can even tell him how many people putted soccer on their profile) so that he know approximatelly how many people he will touch. same for Male, female , in relationship etc...
a very good example is facebook.com/ads http://www.facebook.com/ads/create/
Notice how you can target in function of what keyword are present in the user profile (that's very targeted ) very close to behavioral advertising
#1
+1 on the feature
-1 on the hyperbolic issue title
#2
Bumping the priority to normal and updating the title to better reflect (my understanding of) this feature request. I am most interested in seeing this implemented as a third-party plug-in (an external project, not part of the core ad project), utilizing existing adserve hooks.
#3
Moving to the latest development branch. I'm interested in seeing a new ad_cck project created that allows anyone to build their own advertisement types using standard CCK fields. Postponed until I decide to move forward on this myself, or someone offers funding, or someone contributes a solid patch (better yet, opens a new project for this).
#4
+1 for this crucial feature
I think the original request was that if Tom listed among his Profile interests (or Profile tags) "soccer" and if Mary posted an ad with a tag "soccer", then that add would be displayed to Tom and all others who listed soccer in their interests. (of course such adds would be more expensive, which means that the number of users and the corresponding price per each narrowed down tag (or a combination of tags and GeoIP) would need to be calculated dynamically and displayed on the spot) This is a basic request to emulate Facebook's targetted Advertisement feature.
Have there been any developments in this direction? This would really be a killer app for drupal sites.
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