Is this module for affiliate marketing advertisers or publishers?

Issue Summary

Hello,

I am not sure I understand the usage of this module for affiliate marketing purposes..

Let's define some terms for the sake of clarity:

The advertiser is the store that actually sell products and that provides feeds (product title, description, image, etc) to publishers who will use these feeds to create web sites whose sole purpose is to drive traffic to the advertiser's store.

The advertiser will thus give the publisher an image URL of the product and a BUY-URL which is the affiliate link that will be used by the publisher to send traffic to the advertiser store.

On this module page it says:

Features

* Upload Image
* Title for the Image
* Alternative Text for the Image
* URL to hyperlink the image

Example Use:

Your site supplies a product image and description, but you want the image to link off-site to an affiliated web store.

Does this mean that this module is for the publisher in that it can take the advertiser image URL as an input, then uploads it on the publisher's server, define the image tile and alt text and put the BUY-URL behind the Image so that when a visitor on the publisher's web site click on the image, it takes him/her to the advertiser's web site where he/she can buy the product?

Or is this module for the advertiser in that the advertiser web administrator uploads the image, defines the image title and alt text and the image URL to be used by the publisher?

I guess I don't understand what the inputs and outputs of this module are?

It's 1am, have drupaled the whole day... so I may be tired.... :)