--- feeds/mappers/date.inc	2010-03-28 19:55:50.000000000 -0700
+++ feeds.new/mappers/date.inc	2010-06-25 15:49:35.000000000 -0700
@@ -53,6 +53,14 @@
     if (is_array($feed_element)) {
       $feed_element = $feed_element[0];
     }
+
+    // Normalize date.
+    module_load_include('inc', 'date', 'date_elements');
+    module_load_include('inc', 'date_api', 'date_api_elements');
+    $field = content_fields($field_name);
+    $date_format = date_limit_format(date_input_format(NULL, $field), $field['granularity']);
+    $feed_element = date_convert_from_custom($feed_element, $date_format);
+
     if ($sub_field == 'end') {
       $feed_element = new FeedsDateTimeElement(NULL, $feed_element);
     }