diff --git a/commerce_coupon.module b/commerce_coupon.module
index c719f71..32d8896 100644
--- a/commerce_coupon.module
+++ b/commerce_coupon.module
@@ -853,9 +853,10 @@ function commerce_coupon_commerce_price_component_type_info() {
   foreach ($coupons as $coupon) {
     $name = commerce_coupon_type_get_name($coupon->type);
     $coupon_machine_name = commerce_coupon_machine_name_code($coupon);
+    $coupon_entity = entity_metadata_wrapper('commerce_coupon', $coupon);
     $components[$coupon->type . '_' . $coupon_machine_name] = array(
       'title' => $name,
-      'display_title' => $name,
+      'display_title' => $coupon_entity->commerce_coupon_code->value(),
       'coupon_type' => $coupon->type,
       'coupon_code' => $coupon_machine_name,
     );