Read this interesting article today

http://stevehanov.ca/blog/index.php?id=132

Summarised, you set up A/B testing, or even A/B/C/D testing, and your system automatically displays the variant that gets the best results most often.

Would this be possible to integrate in Drupal? I haven't ever used A/B testing myself before, but this article suggests quite an elegant solution. Thought it may be useful for users of this module to consider.

Comments

miro_dietiker’s picture

Yes, statistical tools like this should be implemented.

In addition we also should implement simpler algorithms like
"After X amount of tests (or X days) permanently switch to the successor".

I'd love to start right away with that kind of stuff :-)