[24]7 The Intuitive Consumer Experience

By Magic Logix on 27 November 2012

Magic Logix was tasked with the challenge of launching a global website in under three months to meet the project deadline. [24]7’s major concern was a seo friendly website and being able to manage and add content easily.

Visit 247-inc.com →

24-7inc.com drupal website design and launched by Magic Logix

Why Drupal was chosen:

247-inc.com needed control over content and it's display. Along with blogs, white-papers and fairly static pages, they also needed some custom content types. Drupal was used because scalability was a very important requirement.
1. Drupal fulfilled nearly all the requirements by default.
2. Availability of modules for remaining requirements.
3. Development with scalability in mind was found easier with Drupal.

Describe the project (goals, requirements and outcome):

Goals:
Content was of the greatest concern on this project. The major goals were:
- Easy content creation.
- Dynamic and SEO friendly urls for pages and content (blog/white-papers etc.)
- Custom content types and scalability.
- Use interactive elements like slides, lightboxes etc to display content.

Requirements:
The technical requirements were:
- Add/Edit content using WYSIWYG editor.
- Integrate Blog
- Clean and Valid HTML and CSS
- Tools for SEO and optimization.

Outcome:
The completed new 247-inc.com website is now live. New content and features are constantly added. Drupal has made it easy for the adminstrator to manage the content.